Brush-On Rubber Used to Restore Exterior and Interior Ornament at London’s Harrod’s Department Store.

Harrod’s of London is one of the most famous department stores in the world. Located in the Knightsbridge section of London, the store occupies 4.5 acres and has over one million square feet of selling space in over 330 departments. It welcomes over 300,000 visitors daily.

 

In late 1990’s, Harrods underwent a $200 million renovation and restoration. Smooth-On’s Brush-On urethane mold rubber was chosen to make molds of both exterior and interior ornament from various locations on the Harrods building. Plaster castings were then made from the molds and made perfect by artisans. Production molds were then made using Brush-On rubber into which GFRC (Glass Fiber Reinforced Concrete) castings were made to replace the existing ornament. GFRC offers the strength of concrete cast in thick sections at a fraction of the weight and bulk of cast concrete elements.